DIGITALDESIGN2026

True Picture Diagnostic

Identity and website for an Ikorodu diagnostic centre

Services: Brand Identity · Logo System · Web Design · Development
Client: True Picture Diagnostic Services

True Picture Diagnostic homepage — “See your health in true picture” beside a photograph of a technician in a lab coat.

People arrive at a diagnosticsite worried. The design jobis to lower the temperature.

True Picture is a diagnostic centre in Ikorodu, Lagos — laboratory services, blood banking, health screening and scans. Most visitors arrive with a specific worry and a specific question.

So the site answers before it sells: what is offered, what it costs as a package, where the centre is, and how to book. The appointment button is in the header on every page and every breakpoint.

Client: True Picture Diagnostic Services
Location: Ikorodu, Lagos
Discipline: Digital · Design
Year: 2026

truepicturediagnostic.com

Identity

Two routes, drawn as a kit rather than a single file.

The primary lockup puts a pulse line inside a blood drop — the two things a diagnostic centre actually handles, in one shape. A second route builds the mark from a microscope; that is the one the live site carries in its header as TPD.

Both were supplied the same way: horizontal and stacked lockups, an isolated mark and an app icon, as SVG and PNG, so the centre can apply the identity to a signboard or a WhatsApp avatar without coming back to ask.

Primary lockup

The alternate TPD lockup built from a microscope mark.

Microscope route — used on the site

The services section of the True Picture site, laid out as four cards.

The True Picture homepage on a phone, with the booking button still in the header.

Four service groups · the booking action never leaves the header.

Credits

Identity: OLAF Studio
Design: OLAF Studio
Development: OLAF Studio

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